CRM vs Marketing Automation: Differences, Similarities and Synergies
By Ken Jacobsen on November 30, 2023
The shift toward remote work and online shopping has transformed our everyday expectations. 79% of customers expect consistent interactions across a company’s departments, and yet more than half still complain about feeling treated like a number or hav …
ERP vs CRM: What They Are, How They Work and When to Use Both
By Ken Jacobsen on January 3, 2023
No matter how big or small your organization may be, running a business can be a daunting task at the best of times. Keeping up with valuable data and managing business resources and processes while making sales can be a tricky proposition. For this re …
Software Eating The World: Download Free “Best-of-Breed or All-in-One” eBook
By Ken Jacobsen on January 18, 2018
Software Is Changing Business And The World In 2011, venture capitalist Marc Andreessen stated that software was eating the world. Society, Andreessen said in an op-ed published by The Wall Street Journal, was not only being consumed by software, but a …
CRM solutions are enduringly popular but proper use is critical for success
By Ken Jacobsen on April 25, 2017
CRM solutions give invaluable assistance to marketers across a wide variety of industries.
5 ways to successfully implement your ERP or CRM software
By Ken Jacobsen on April 13, 2017
If you’re considering adopting a ERP or CRM, we’re not shocked. Here are ways how you can implement it into your company.
Give your salespeople a break and use a CRM
By Ken Jacobsen on March 14, 2017
Take a look around your office. Do your salespeople feel stressed out? Is it affecting their work? Have sales prospects and closures dipped recently? Help them out by using a CRM.
Making the most of a CRM solution
By Ken Jacobsen on February 26, 2017
When a sales organization adds a CRM solution to its operations, the results can be impressive.
5 modern considerations for a customer relationship management solution implementation
By Ken Jacobsen on January 13, 2017
CRM solutions have been around for several years, but modern business software options bare little resemblance to initial electronic customer data systems.
Successful CRM implementations depend on asking the right questions
By Ken Jacobsen on June 29, 2016
CRM solutions allow business to gather, manage and analyze consumer data.
4 CRM implementation best practices
By Ken Jacobsen on August 28, 2015
Finding the right CRM implementation strategy for a particular business can be tricky because size and daily operations are different for every company.
